Brand Building
Global Creative Leadership
editorial strategy
Concept Design
Brand architecture
CREATIVE DIRECTION
TONE OF VOICE DEVELOPMENT
cross-channel copy frameworks
photoshoots + video production
Creative Campaigns
360* conceptual Ideas
PAID + ORGANIC campaigns
CREATOR PARTNERSHIPS + INFLUENCER BRIEFS
scriptwriting
OOH
Digital + DISPLAY
Email
High-Impact Brand Experiences
social activations
experiential
EVENTS
PR Stunts
branded entertainment series
Brand consulting
Creative Efficiency Optimization
ABC NEWS:
"Parkland Shooting Victim Made into Fan Cutout at MLB Games to Raise Gun Violence Awareness"
We partnered with Change the Ref to use a unique opportunity that arose during the 2020 pandemic to raise awareness about gun violence laws—reminding law makers that our children are made of flesh and blood, not cardboard. This stunt picked up international press attention, won several awards for innovative use of media and put pressure on lawmakers to vote for change.
🗣️ 2.3 billion earned media impressions
🏆 Cannes - Shortlist
🏆 The One Show - Shortlists x3
🏆 WARC Awards - Silver
🏆 Webby Award
🏆 Effie Awards - Silver
🏆 Effie Awards - Silver
